How is the animation industry developing in China?

Hi. At present, the animation industry has been in its infancy in China for many years, and it is a bit far away from the real maturity and even the developed country where the cultural and creative industry is developed.
It if you want to do animation -related work in China, it is not difficult to enter the job, because this industry is still in our country in our country, and because the industry has not yet developed mature, it has a great demand for talents. But how to say, the current domestic system has largely limited the development of our national cultural and creative industries. Due to a large problem in subsidy mechanism, it directly led to the low quality and high output of cultural products. (The animation like soap opera and the a subject is limited to the Chinese style.) The overall quality of the work will decline. However, this is also understandable. After all, who does not want to make more money to eat, even if it is a practitioner in the cultural industry. However, this is extremely unfavorable to the development of the cultural industry. In addition, the domestic film and television review system has also greatly limited the diversity of film and television themes. Therefore, from the current situation, the future of the animation industry is not optimistic.
Buctor’s inadequate investment in animation -related education (in fact, the same is true of education in education), hardware conditions do not keep up with contemporary needs, and curriculum arrangements are often unreasonable. Directly caused the phenomenon of talent shortage.
If you want to develop your horizons and learn more things in the animation field, it is recommended to build a little better abroad. Of course, the premise is to choose a country where the animation industry is mature and developed. Of course, this choice will also have disadvantages: talents in mature and developed countries will always be saturated or nearly saturated, which means that it is difficult to continue to develop in the industry without certain strength, and competition will only be more intense. So everything depends on your personal choices and whereabouts. 17
The development speed of China’s animation industry has accelerated significantly and has become a world’s animation industry. Compared to Japan, the United States and other large -scale nations, there is still a lack of advantages, and the current quality marketing is not in place.
Theminding the anime industry chain
The anime industry includes not only comics, animation, but also downstream games, clothing, stationery, toys and other peripherals, two -dimensional social platforms and content exchange communities. The complete animation industry industry industry Chain can be divided into three links: content production, content dissemination and derivative monetization.
The main participants of the upstream content production include comic authors, animation studio, animation production companies, and represents companies including summer island, Aofei Entertainment, Light Media’s colorful houses, Oriental DreamWorks, etc.
It’s content communication session includes four channels: cinema lines, television stations, online comic platforms, and online video platforms, such as CCTV Children’s Channel, Golden Eagle Cartoon, Watching Manga, Tencent Animation, Bilibili, iQiyi, etc.
The lower reaches of derivative monetization links can be divided into two parts: physical derivative development and sales, pan -entertainment content development and operation. The development and sales of physical derivatives include bubble Matt, Play Planet, Bilibili Bilibili Wait, the development and operation of pan -entertainment content include reading groups, Tencent Games, Penguin Film and Television, etc.

Thermal map of the animation industry chain: concentrated in the east
From the perspective of regional distribution, my country The areas of the animation industry that the enterprises that have been identified by more companies include East China, North China, and South China.

The provinces with more animation companies include Beijing, Shanghai, Zhejiang, Guangdong, etc., which are also located in the East of East. The residents’ cultural consumption is more willing, and the degree of favorable policies is better.

The distribution map of the representative industry base of the animation industry
As the Chinese animation industry continues to heat up, many national anime bases bloom in the country. At present, my country has the national animation creative industry base planned by the Ministry of Culture, the national animation creative industry base planned by the General Administration of Press and Publication, and the national animation industry base approved by the State Administration of Radio, Film and Television.
The 8 anime bases established by the Ministry of Culture are: National Animation Game Industry (Shanghai) Revitalizing Base, National Animation Game Industry (Sichuan) Revitalization Base, Dalian Anime Corridor, National Animation Game Industry (Hunan) Revitalizing Base, (Zhejiang) National Digital Entertainment Industry Demonstration Base, Wuxi National Animation Game Industry Revitalization Base, Changzhou Digital Entertainment Industry Demonstration Base, and Heilongjiang Animation Industry (Cable) Development Base.

In the business situation of the representative enterprise of animation
Judging from the business overview, with the development of my country’s animation industry, most companies have At the same time, the layout of content production and derivative monetization business; leading companies have realized the layout of the entire industry chain of the animation, and the derivative business transitions from simple clothing, toys and other products to the cultural tourism industry; All -year -old animated films such as “The Demon Boy of Nezha” and “Jiang Ziya” have achieved considerable box office performance, but there are still many animation companies who are mainly young children, such as Xiangyuan Culture, Huaqiang Fangte, Tom cat and so on.

The latest investment trend of anime representative enterprises
With the rise of two -dimensional users and the removal of a large number of pirated works, anime companies have begun a lot With the attention of capital, the main investment and acquisition incidents of my country’s animation industry’s representative enterprises in 2021 are as follows. From the perspective of investment trends, multi -business companies such as Bilibili and Tencent Holdings have invested in a large number of animation production and game production companies to accelerate the entering the animation industry; Xiangyuan Culture continues to deploy cultural tourism derivatives; bubble Matt and Reading Group investment The secondary e -commerce platform and sharing platform further derive the industrial chain. The investment field of representative enterprises spread throughout the middle and downstream of the industrial chain, and the integration of the animation industry industry chain is the general trend.

-refer to the above data refer to the “China Animation Industry Development Forecast and Investment Strategic Planning Analysis Report”
You can go to see
Qin Shimingyue,
Big fish begonia,
The Assassin five, six seven
bad people, etc., compared to the previous leap.
It may be to watch the Riman more, feel that the national comics are rough and rigid, there is no aesthetic plot. Some vulnerabilities are low in the anime. I do n’t really feel the illusion of my illusion. I have to say that in recent years, the development of the Guoman industry has developed very rapidly in recent years. Hundreds of thousands of animations have been produced almost every year, and the speed of the animation has almost overtaken Japan.
But the current high -playing animation is generally biased towards low aging. How to say, Guoman’s main group is still primary and secondary school students, and he seems to be a little embarrassed when he is old.
But I believe that after another 5-10 years, when the people who watch Guoman go to society, the slowly Guoman will become part of Chinese culture.
The domestic anime quality has not been able to keep up with Riman. Although part of it is due to funding, it is mainly because there are many people watching animation in China, but there are few people creating. The same is true of education.
It in the “2017 China Online Animation Market White Paper”, it was said that in 2017, the Chinese animation industry has reached 150 billion yuan, accounting for 24%of the total output value of 630 billion in the total output value of the entertainment industry. In other words, China’s animation industry is gradually emerging.
Irds from the “2019-2025 China Animation Deer Market Analysis and Industry Survey Report” at the same time, in recent years, with the market demand of the two-dimensional market and government policy orientation, the two-dimensional industry chain will also rise year by year by year The scale of animation derivatives will also increase year by year. From 2009 to 2016, the size of the Chinese animation derivative market has increased from 12.9 billion yuan to 45 billion yuan. The data of this scale can also be seen from the side that the amount of product output of the animation industry is also very large.
. The “2017-2022 China Animation Industry Market Development Status and Investment Prospects Forecast Report” also shows that the past consumers’ sight was relatively biased towards non-national anime. Do you need it? Such a large amount should be excessive to the state, but in fact, it is still in short supply. There is only one reason that the output is available, but the quality is obviously not much.
With the continuous improvement of living standards, consumers’ aesthetic level will be further improved, and low -quality anime products will obviously not be recognized by consumers. The original aura is difficult to move, and it is difficult to survive!
It must consume patience and energy to produce boutiques. These funds that are invested compared to the animation industry will also increase. If the output products cannot keep up with consumption for a long time, then the original company will gradually decrease.
The domestic anime works can only be loved by the people by the people.
This summary: At present, high -quality domestic animation is still not many. The survival of high -quality domestic animation companies are difficult to survive, which leads to high -quality talents. High and unable to keep it.
It believes that with the guidance of the country and the efforts of the original enterprise of the animation, the domestic animation industry will become better and better. I also hope that those anime original enterprises can insist on surviving this difficult period.
The development of my country’s animation industry, compared with the past few years, has improved significantly in terms of content, soundtracks, technology and other aspects; in recent years, my country’s animation industry has also developed rapidly. However, it has to be mentioned that the domestic animation consumer market is still dominated by Japan and Europe and the United States, and only a small number of domestic local anime. On the one hand, the concept of our nationals generally believes that “anime is for children” and thus lagging behind; on the other hand, my country’s native animation starts late, and it has not received the attention of relevant departments early. However, in recent years, the state has implemented policy support, and various animation bases, animation teaching and research bases, and animation exhibitions have also been established. The demand for animation talents has also increased compared with previous years.

The importance of the relevant parts of the country has enabled the animation industry into the eyes of the Chinese people, and found the business opportunities, and they have devoted themselves to it. As a result, some problems existing in Guoman appeared -pursuing production and lack of quality; the animation industry for the purpose of making money is common. Of course, this is not to say that the domestic animation industry is the case, and there are also some excellent anime products come out of the country.
. Different from Japanese anime, Japanese anime is targeted. They have corresponding anime supply for a certain age group. As far as I know, the anime products in recent years are mainly aimed at the group of young people, and the market consumption potential has not been stimulated.
Since the landlord said that he wanted to learn anime, it must be out of hobbies. The current scene is not only the development of my country’s animation industry itself, but some anime peripheral products have also been driven accordingly, and there are a huge market of 30 billion in my country each year.
If the landlord wants to be a talent in this area, it is recommended to go to this professional school to study. Otherwise, it is easy to spend money to master the situation.

The concept of animation is different from cartoons in the general sense. Animation is a comprehensive art. It is a collection of many art doors such as painting, comics, movies, digital media, photography, music, literature, etc. A form of artistic expression. The earliest originated in the United Kingdom, which was the first half of the 19th century, flourished in the United States, and Chinese animation originated in the 1920s. Animation is an young art. It is the only art that has determined the birth date. On October 28, 1892, Emir Raynotia was the first time in Paris’s famous Graifan wax museum to show the audience. It was officially born, and at the same time, Emir Renault was also known as the “father of animation.” After more than 100 years of development, animation art has a relatively complete theoretical system and industrial system, and is loved by people with its unique artistic charm.
The China has a broad animation market, the animation industry itself has huge market space, and the derivative industry market space of the animation industry is greater. China’s animation industry has a huge development space of more than 100 billion yuan. As an emerging cultural industry, animation design has only developed history for more than ten years. When the development of the animation industry development plan in various places is in full swing, they have created the “animation capital”. Beijing has begun to build a world -class animation industry center; Shanghai, Guangzhou, and Fuzhou have initially formed an industrial chain related to online games, animation, mobile games, stand -alone games and games. All of this directly leads to the top domestic animation market.